We’ve all heard the old adage that communication is 7% verbal and 93% non-verbal. While that’s basically been proven to be a myth, studies have discovered that the tone of your voice could be responsible for 38% of what you’re trying to communicate.
Category: Character Voices
Quality voice acting, just like any other type of acting, is what makes a performance. It doesn’t matter whether the performance is in a movie, an online ad, or even a commercial, effective. What matters is that you choose the right voice over artist to make sure your video pops.
The ability to learn accents and different dialects takes a lot of training and patience. As many people say, the best way to learn a foreign accent or dialect is to speak it. That advice certainly comes in handy if you’re stuck in a region where that dialect is being spoken, but that seldom is the case for most voice actors.
Businesses love celebrity spokespersons. Putting a celebrity spokesperson in your commercial gives your business an instantly recognizable face, and people are always more comfortable with the familiar. Of course, most small businesses don’t have the resources to hire a celebrity spokesperson.
Do you believe everything you hear based on the confidence projected by the speaker? Do you believe that helps you sound more trustworthy?
If you’re like most adults, evidence matters more than what a confident speaker might try to persuade you to believe.
Ever have to try your hardest to listen to someone talk with a ton of background distractions and noises?
It’s not easy, but somehow it is possible. Dr. Ingrid Johnsrude’s research reveals that our brain relies on other senses and prior knowledge to understand, retain speech, and facilitate comprehension instead of only relying on the incoming sounds that reach our ears.