Don LaFontaine. Does that name ring a bell? You’re forgiven if it doesn’t; after all: he was simply heard, not seen. Universally acknowledged as one of the world’s greatest voice actors, he narrated an incalculable number of movie trailers, video game trailers, network promotions, TV documentaries, and commercials.
Category: Voices for Video Production
A professional voice-over can be more important than the words spoken. Think “You’ve got mail” — these three little words are synonymous with internet service provider AOL. The voice behind the famous phrase — it belongs to voice-over actor Elwood Edwards — is just as recognizable.
An estimated 79% of Internet traffic, Inc.com reports, will be video content by 2018. Visuals are memorable. They’re effective. They help consumers engage, process and understand information. For this reason, it isn’t enough—competitively—to use run-of-the-mill video editing solutions. Memorable media has far greater impact.